Shazi Visram帮助喂了我的两个婴儿 - 而且她很有可能也帮助您喂养您的孩子。That’s because Visram is the founder Happy Family Brands, a company that began with a line of premium, organic frozen baby food called Happy Baby and grew to be the biggest organic baby food company in the country — not to mention the company that brought the world the now-ubiquitous baby food pouch.
As a new mom who was hell-bent on making my own organic baby food but also, you know, a working mom who was very tired, I remember discovering Happy Baby’s frozen cubes in the grocery store and feelingseen. Visram started the brand, which she led until 2018, for moms just like me, who were looking for not just an alternative to the jar, but an alternative to homemade. Her goal, she says, was “to make a huge difference in the way children are fed.”
Well, goal achieved. These days, Visram has a new baby, and is hoping to disrupt yet another category: the $60 billion diaper industry. For the past two years, she’s been working with doctors, scientists, and biologists to launch a new line of non-toxic disposable diapers, as well as an accompanying line of EWG-verified cleaning and skincare products; the new company, dubbedhealthynest, launched in September.
“It’s really an extension of my mission with Happy [Family],” she says of her new endeavor. As Visram was growing her first company, she was also growing her family — she and her husband are parents to a 10-year-old son, Zane, who has autism, and a 4-year-old daughter, Asha. “I realized that there was so much more in our environment [beyond food] that needed to be cleaned up for our kids to make a difference,” she explains. “Healthynest is my answer to take it to the next level. I just saw an opportunity to kind of disrupt the space and create something where parents can feel totally certain that the product is what it says it is and is safe.”
Visram也没有停在那里：Next for Healthynest是产前维生素。Oh, and beyond the health benefits to moms and babies of the products she’s creating is the benefit to Mother Earth — because Visram is also dedicated to eliminating single-use plastic where possible, which is why healthynest’s cleaning and body wash products are concentrated, multi-purpose, and available in chic refillable stainless steel containers.
是的,那些肯定是更拥挤的categories than the baby food industry was when she upended it, but for Visram, that’s not cause for concern. “I don’t really care about competition,” she says. “I only care about doing things the way that I wish I had known better to do, and where I see possibilities for innovation.”
Shazi的育儿华体会网址下载必需品
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我现在正在重复正在听的播客
“我喜欢听播客教我一些东西，启发我或娱乐我。作为一个痴迷于建造和创造事物的人，我有史以来最喜欢的播客是盖伊·拉兹（Guy Raz）的How I Built This. Hearing the stories of so many people I look up to inspires me and sparks creative ideas. I love hearing about the underdog overcoming adversity. I did an episode back in November and it was one of the highlights of my life!
“我依靠养育好人by Dr. Aliza Pressman for all things mindful parenting, based on today’s latest thinking and science. She’s so friggin’ smart yet relatable.
“最后，乔·普亚扎（Jo Piazza）的播客坚定的只是聪明，娱乐和与我相关的。这是关于人际关系和伙伴关系的乐趣。乔也很有趣。”
我的孩子们的书currently obsessed with
“它们都处于相同的理解水平。Zane是10岁，他的自闭症是一个非常不同的学习者。他直到过去两年才开始讲话，而阿莎（Asha）刚满4岁，有一个词汇突然与我的词汇匹配。他们俩都在中间相遇，因此我们一起阅读了。现在我们读James and the Giant Peach,狮子和衣柜， 和Room on the Broomin some combination every night.”
What I’m currently reading for myself
“很高兴，我重新阅读City of Thieves戴维斯·贝尼奥夫（Davies Benioff）Game of Thrones. It’s an amazing historical fiction book about the siege of St. Petersburg that you cannot put down. It’s funny and sad and everything that makes a novel perfect. It’s also set during crazy unthinkably desperate times and makes you feel really grateful for everything right now.”
这store-bought snacks I always keep on hand for my kids
“Hard to not be biased here! I founded Happy Family Organics in 2003 and ran it until 2018, and couldn’t be prouder. What used to be under the radar are now some of my favorites staples. Ourrice cakesslathered withKween Granola Buttermake for the most amazing gluten free, nut free, and dairy free treat.
“我家中的另一个巨大品牌是简单的磨坊，主要是杏仁，椰子和木薯粉。我的女儿喜欢烘烤他们的布朗尼和松饼，我对她的饮食感到满意。”
我的包里的美容产品
“I’m not a cosmetics person, per se. I still have all the makeup from my wedding in 2007! But I love skin care products that actually support healthy skin. It’s still in development, but I love ourhealthynest通脂。它有麦卢卡蜂蜜和益生菌，只是裂开的嘴唇，柔软的手或粗糙的未抚摸高跟鞋的完美咸水。我也喜欢Red Flower Cardamom oil作为保湿剂。它闻起来像是快乐的童年记忆。”
这apps that makes my life as a parent easier
“Any.dois one we use at home to manage grocery lists, meal planning, and to-dos.”
这parenting accounts I love to follow
“I loveScaryMommy和sarablakelyfor humor and relatability.塔卡诺和RaisingGoodHumanspodcast用于实际的育儿工具，华体会网址下载这totfor curating safe products for our families and making it stylish. I also love all the accounts that show newborn baby pics and new mamas in real life, stretch marks and all — those are my absolute favorite because there’s nothing more beautiful and vulnerable than perfectly imperfect new life.”
这non-screen activity that keeps my kids occupied
“This is critical to our life….thank heavens for the TRAMPOLINE.
A second would be a sensory swing, and the third would be an old golf cart my husband painted with our family sigil on it, which happens to be a lion and the profile of a labradoodle that’s monogrammed with our hyphenated initials!”
我不讨厌在房子周围演奏的对儿童友好的音乐
“作为一个家庭，我们正在加入保罗·西蒙广播电台站在我身边Soundtrack, Manu Chao (Zane’s favorite), Bob Marley, and of course Jack Johnson. His 3R song (Reduce Reuse Recycle) is my company’s on-hold music and inspired our corporate name, Fewer Better Things!”
我喜欢的订阅
“阿拉斯加海鲜公司, which is where we get our wild Alaskan Salmon. It’s been hard to consistently get wild Alaskan at the market and I really try to make the kids salmon four times a week because I know how important the DHA is for their brain health. I totally love the experience of the brand and managing the subscription is so easy.
“I could write a chapter on the best probiotics in the world that are personalized and on subscription.Sungenomics.comis my favorite.
“We loveHighlights杂志，笨拙但很好。It’s a classic, and the science behind the sticker exercises is great and helps Zane’s ability to focus, and it gives us something to do together with Asha at mealtime instead of a screen (not that she doesn’t find a way to get an iPad because she certainly does and I’m not going to feel guilty about it!) During Covid she has learned to purchase all sorts of junky baby games and watch these very terrible unboxing videos of plastic toys that she has now learned how to put into the Amazon cart. It’s hilarious to see what’s in the cart sometimes! This brings us full circle to why Highlights is so much better.”
My favorites for kid bath/skincare
“同样，完全有偏见，但是由于我强烈希望减少世界上的单一使用塑料，因此我们致力于开发最优质，基于植物的，EWG验证和无塑料的护肤系列，用于小身体。这healthynestmom/baby body wash concentrate伴随着不锈钢泡沫分配器是我们全家的洗发水和洗发剂。我用它洗头，它使其光泽和干净，但足够温和，可以让新生儿出生。更好的是，浓缩液可以用于200个浴缸，并消除10个单塑料瓶！”
这under-the-radar kid brands I love
“I don’t know if they are under radar really but I love基本的婴儿衣服。该网站非常容易快速购物，经典易于购买各种基本颜色，并具有优质的棉花。我喜欢他们的拉链婴儿连体衣和T恤。”
“I’m also a fan ofTea Collection. I love the idea of exploration of different cultures through fashion and prints for kids. Japan was an all time favorite collection — baby kimonos are too cute. I’m trying the boys play pants for me in the largest size. I’ve always been a tomboy so dressing like Zane is fun.
“Another real favorite that people may not have seen yet isCOS for baby and kids. Asha and Zane always seem to look like little modern architectural models in their clothes. They are minimalist and chic and surprisingly affordable.”
这clothing brands I love for myself
“我是那种购买我喜欢的三个东西，只是穿着它，直到完全无法使用为止。我仍然有9年级的衣服。我通常现在被发现Nili Lotanpants that have been my favorite go-to trouser for years, white v neck t shirts (like the Hanes my dad used to wear) from詹姆斯·佩尔斯. And I likeMarsellshoes and a tote fromProenza Schouler。”
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